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Frasers Hospitality Group announced on Thursday (30 March) that it is expanding its global presence with eight new properties in the Middle East and Africa. This will effectively bring the group’s footprint to over 1,500 units across the two regions.
The launch of the 396-unit Fraser Suites West Bay, Doha (pictured) will mark the first of the eight properties to open, making it the second operating property of the group in Qatar and its fifth in the Middle East.
The group noted that its operating properties within the region – Fraser Suites Seef Bahrain, Fraser Suites Diplomatic Area Bahrain, Fraser Suites Dubai and Fraser Suites Doha – all enjoy an average occupancy rate of more than 75 percent.
It also revealed plans to enter the Saudi Arabian market for the first time, with properties in Riyadh, Khobar and Jeddah.
The group added that the openings in the Republic of Congo and Nigeria will mark its first entry into Africa.
“The Middle East and Africa are significant growth markets in our global expansion plans. As the regions continue to emerge as business hubs, our properties in key cities will be well positioned to cater to the needs of travellers,” said Choe Peng Sum, CEO at Frasers Hospitality Group.
According to him, international tourist arrivals in the Middle East are expected to reach over 100 million by 2026, while business spending in Africa is forecast to grow to US$3.5 trillion by 2025 from US$2.6 trillion in 2015.
Photo: Frasers Hospitality Group
Romesh Navaratnarajah, Senior Editor at PropertyGuru, edited this story. To contact him about this or other stories, email romesh@propertyguru.com.sg
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